SANA Hotels wins Best Portuguese Tourism Website/App

acepi_sana_site_app_2016

We have been selected as the Best Portuguese Travel Website/App by ACEPI (DIGITAL Economy Association)

Our SANA Hotels websites have turned 1 year this Summer. Getting them up and running has been a fun but daunting task and so it’s amazing not only to get results but to actually get some social and professional recognition.

It’s no secret that the hospitality industry has been going trough huge changes. Globalization (or the shortening of distances), Internet ubiquity, Review Sites (like Booking.com) and an upcoming generation of new, different, and increasingly segmented type of customers, are just some of the main factors that have completely changed the rules of the game.

Getting to the lead of the race is now our main goal and we’re already working hard on several website improvements, as well as on the other off-site platforms that allow us to complete our digital marketing strategy.

The website was developed by our agency, By.

Tablet War: Enter the Sony Dragon

S1 and S2: One resembles the iPad, the other a burrito. Ok, a Nintendo DS, jeeezzz...

Sony sharpens it’s teeth and it’s designers, joins forces with Google (Android) and enters the Tablet War.

This could actually be a good idea, as Sony owns a lot of stuff it can use in a cross media logic: some of the best video games (Playstation running on Android), movies and bands.

You can check out all the nerdy specs here.

Looks like a small PS3, but it really is just a burrito... tablet i mean!

It’s no secret: Google’s Android may be stealing the numbers, but Apple’s iPad awesome and elegant experience is still light years ahead of it’s competitors.

I recently bought an iPad (the most basic 1st generation one) – even though i said i wouldn’t – mainly for professional business. I make digital magazines and they’re all, mostly exclusively, on the iPad.

I am continually being blown away by the iPad. I could say it’s because of it’s elegant full functioning ecosystem, but that would be undermining. You just have to use it on a daily basis to understand it’s value, and the value of tablets in general, as a new working and entertaining tool.

Still, it’s important not to forget that whoever has the greater amount of good apps has the better advantage, just like in video games, where a console’s success is greatly defined by the quantity and quality of it’s games. And the iPad has all the greatest Apps.

What do you figure is the main reason for almost every tablet manufacturer going Android? yep, you guessed it, second best app store…